Hi, I'm Matin.I design productsaround how people actuallythink, decide, and behave.
Nine years learning what actually ships.
I've been designing products for almost a decade. Most of that time has been with early-stage teams who had a rough idea and needed someone to turn it into a focused, usable MVP real people could try. Product strategy, UX, hands-on design. Whatever the project actually needs.
Craft and clarity.
Good design should look good and feel easy to use. I care about visual quality, but I care most about how real users move through the product.
A product isn't real until someone who wasn't in the room tries to use it.
I spend a lot of time thinking about why people do what they do.
I use psychology and behavior principles to make products easier to use. It helps me simplify flows, reduce friction, and design experiences people return to.
One studio. Three things I care about.
I started Metamatn to bring these pieces into one place: product thinking to decide what to build, behavioral insight to understand how people will actually use it, and hands-on execution to make it real. The goal is simple: products that feel intuitive from day one and don't get confusing as they grow.
Product thinking
What to build, in what order, for whom. Strategy before pixels.
Behavioral insight
How users actually behave in the wild, not how we assume they will.
Execution
Design, prototypes, production-ready handoff. Nothing theoretical.
Anything that keeps things moving.
Outdoor / biking
Snowboard / mountainMostly books about how people work.
I read a lot. Most of it is psychology, product thinking, or decision-making. Whatever stuck with me last month usually ends up in whatever I'm designing this month. It's less of a hobby and more of a habit I can't really shake.
Got something you
want to build?
I only take on a handful of partnerships at a time. If what you're working on feels like a fit, let's have a proper conversation about it.